E-commerce: sustainable and ethical 2021
Już jest dostępna wersja najnowszego raportu e-Izby w języku angielskim – „E-commerce: sustainable and ethical 2021”, który został rozpowszechniony wśród krajów zrzeszonych w Ecommerce Europe.
„Why should businesses support each other in the promotion of sustainable development? All businesses are part of a complex social, environmental, and economic ecosystem, and of course part of wide supply chains and networks of companies. Therefore, business decisions are not taken in a vacuum, and cooperation is at the heart of the transition to more sustainable practices. Areas that carry the most opportunities to reduce emissions in e-commerce are those where the participation of all actors is needed to enact long-lasting changes. One example is the importance of companies supporting each other to improve e-logistics, where the sharing of practices and data between retailers and delivery providers is fundamental. It can promote better communication to businesses and consumers (e.g., on the environmental impact of different types of delivery), but also to increase the overall efficiency and reduce the environmental impact of e-logistics (e.g., group delivery of items; better calculate delivery routes, optimize trucks to match the evolution of packaging, …). The interconnectedness of players’ decisions and existing cooperation should of course be considered when defining new policies, and leave businesses the flexibility to cooperate to continue build market solutions.” – Luca Cassetti, SECRETARY GENERAL OF ECOMMERCE EUROPE.
❗️Kolejne spotkanie grupy merytorycznej Performance Marketing odbędzie się w środę (15.06), o godz. 13:00 w biurze e-Izby❗️ […]Czytaj więcej